NUDE STREET ICON

Nude Project is a very disruptive streetwear brand. So, when thinking about a creative way to announce their new collection, it came to mind that best way to do it was by literally dressing up street icons: the stickmen in street signs, (which happen to be naked all the time…) making them go from nude, to Nude Project.

And yes, some street vandalization had to be done in order to make this campaign. If you’re reading this and are part of the spanish police force, we’re sorry. We take our classes very seriously.